[The articles on this website were written based on my vast experience in the field. However, in no way do they provide textbook solutions, a recommendation, or a call to action with a specific approach]

This is a well-known marketing expression.

As part of your marketing activities, you need to be proactive.

Initiate meetings.

Provide information.

Share samples.

Have meetings.

In international trade, I would say:

Go   global  and   sell!