All of us know about formal sources of information,
The question is to identify and use them.
However informal sources also exist, but it is more difficult to identify and use them,
Being in an Ocean, the waves are permanent, so it is a must
To identify, find, use, keep and cultivate these informal sources.
They are like lubricant in machines.
This is the power of knowledge that gives business it’s vitality,
Combining the formal sources and informal sources, give the business , the advantage in the market